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WHAT IS VIDEO MARKETING? Text reviewed and modified by Javier Sors · 04/21/23 Video marketing is one of the digital marketing strategies that specialists use most today. Surely you have already had an approach to this but not in an analytical way. are videos used to publicize or promote a product or service , even an entire brand. The material reproduced should be simple and interesting to the recipients and, if possible, it is preferred to be brief. Video marketing produces many benefits for companies. .
According to a study presented by Hubspot, a video on a landing page can increase the conversion rate by up to 80% . Video marketing has become popular in recent years and many companies have relied on creatives and content marketing experts to develop this type of strategies. We Chinese Overseas Europe Number Data design the digital strategy of your company in Mexico CDMX Digital Marketing Agency Below, we tell you everything you need to know about video marketing .
If you still don't dare to implement it in your business, you will surely end up convinced to do so. WHAT IS VIDEO MARKETING Video marketing is part of digital marketing. In a very specific way, it is about making videos and implementing them in content strategies . Generations Y and Z connect quickly and easily with digital marketing since they are more familiar with this type of content. According to the Cyberclick blog , most users think that it is better to make a decision about a product if there are videos on its page . This is because they can better appreciate the object or experience 1 . The success of video marketing strategies has been such that, according to the HubSpot report, 50% of consumers want to watch videos from brands , before other types of content . Furthermore, 93% of professionals think that implementing this strategy helps meet campaign objectives 2 .
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發表於 2024-4-30 11:59:05
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